While I enjoy all things 'makeup', when I put the stuff on, I do so with purpose - and a bit of vengeance: it must stay all day with very, very little touch-up required; none, preferably. I search always for that perfect foundation - one which will offer a lasting, flawless finish. Enter 'Kat Von D lock-it tattoo foundation' - 1fl oz of Heaven for this makeup artist. 'Full Coverage, 24-hr Wear, Transfer Resistant, Matte Finish, Fragrance and Oil Free.' The creamy formula is thicker than a liquid foundation, but not concealer-thick, and comes in a clear pump-bottle, which is decorated with black flowers at the top and bottom; the entire middle section of the container is clear, so the shade of the foundation may be seen through the plastic. I purchased this foundation for $34 at Sephora in the beginning of May, and have used one/two pumps every day since and am still not half-way through the product. I apply this foundation with either a Beauty Blender or brush, and love - ahem, LUHV - the results. This foundation does not cause me to break out, and offers full coverage that lasts; will absolutely purchase again.